PVM

PVM tasked Dieselbrook with the development and implementation of a holistic digital strategy to cement their position in the sports supplements industry.

PVM was established in the late 1960s and became one of the first companies to manufacture clinical nutritional products to combat severe malnutrition. Apart from producing the World’s Original Energy Bar®, PVM is also the proud manufacturer of countless quality nutritional products.

We created a vast digital presence which spans a fully-fledged e-commerce store, social media strategy, implementation and management, together with paid media marketing across Facebook and Instagram.

To this day, we also oversee PVM’s search marketing to gain online presence and traffic via paid strategies.

The goal was not only to increase brand visibility and awareness, but to give both old and new customers access to a trusted, convenient platform where they can purchase PVM’s wide range of sports supplements online. Ultimately, we managed to boost sales and reach new audiences while growing brand recognition and establishing a strong brand identity.

Unleash the
Champion Inside

Social
Media

Our social media strategy involved showcasing how each PVM product can be utilised before, during and after training or big sports events. The focus was mainly on introducing potential clients to the PVM brand and to funnel them back to the website.